does price matter?
well of course. and any owner of a business feels each price issue personally. but it is important to put price in perspective on what it is you are evaluating the price for.
there are always two sides to a price question, the price you charge for your services and the prices you wish others to pay you.
the longer i am in business the greater my ability to be able to afford goods and services as my business grows, but from day 1 the best price i ever get is the price of the best company to do the job, or the lowest price or the highest price.
this quote is something i saw in a supplier of mines business and i thought it very pertinent to business….as it was it was the company making our new camper trailer.
John Rushkin on Prices
“It’s unwise to pay too much. But it’s worse to pay too little.
When you pay too much you lose a little money, that is all.
When you pay to little, you sometimes loses everything, because the thing you bought was incapable of doing the thing it was bought to do.
The common law of business balance prohibits a little and getting a lot.
It can’t be done.
If you deal with the lowest bidder, it’s well to add something for the risk you run.
And if you do that, you will have enough to pay for something better.
There is hardly anything in the world that someone can’t make a little worse and sell a little cheaper - and people who consider price alone are this man’s lawful prey.�
John Rushkin
1819-1900
Author, Critic, British Philosopher & Artist
How amazing for so long ago and how pertinent to business of any age. Supposedly we advance yet some days when we reflect on comments on the past I wonder if maybe just the window dressings have changed.