Comments on: When free turns to paid. Twitter for Brands (business). http://www.darrylking.com.au/online/business/when-free-turns-to-paid-twitter-for-brands-business/ anecdotes, stories and insights on what ireckon! Wed, 18 Jan 2012 06:11:35 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Andrew McMillen http://www.darrylking.com.au/online/business/when-free-turns-to-paid-twitter-for-brands-business/comment-page-1/#comment-35741 Andrew McMillen Thu, 12 Feb 2009 11:30:08 +0000 http://www.darrylking.com.au/?p=671#comment-35741 It's a tough one dude. They've built a great free service that's been embraced widely; 'how to monetise' is a different question altogether. "Anyone who argues that building a user base and figuring out how to monetize it later is a dumb way to run a business has to deal with the fact that Google did exactly that, and that doing so hasn’t just worked out for the company, but has been spectacularly, mind-bogglingly successful." from http://www.mathewingram.com/work/2008/10/18/twitter-the-hunt-for-a-business-model/ I'm a Twitter noob, with only around a fortnight's usage under my belt, but I definitely appreciate its value. Like that Foo Fighters song - I'll stick around! It’s a tough one dude. They’ve built a great free service that’s been embraced widely; ‘how to monetise’ is a different question altogether.

“Anyone who argues that building a user base and figuring out how to monetize it later is a dumb way to run a business has to deal with the fact that Google did exactly that, and that doing so hasn’t just worked out for the company, but has been spectacularly, mind-bogglingly successful.” from http://www.mathewingram.com/work/2008/10/18/twitter-the-hunt-for-a-business-model/

I’m a Twitter noob, with only around a fortnight’s usage under my belt, but I definitely appreciate its value.

Like that Foo Fighters song – I’ll stick around!

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