business

Early wrap up on SMX Sydney

In case you didn’t get the flurry of tweets on my account this week, you wouldn’t know I have been at SMX Sydney 2009. SMX stands for Search Marketing Expo. This pretty much sums up the conference. I have been working in the web for a rather long time now,...

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Not just a web site! What is your web strategy?

Last week I had the pleasure of presenting to the members of the Cairns Chamber of Commerce. I was asked to speak more of ‘the web’ rather than web sites per se. This was a relatively easy topic (or so I thought) for me given it is the big issue...

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Social Media Tips; The little things about the Obama Campaign

My take on the speech to the National Press Club by Ben Self, from the agency Blue State Digital, who managed Barack Obama’s campaign online. Ben’s speech to the NPC highlighted several important items in using electronic communication, although some might say all forms of communication should follow the same...

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Teamwork is a great thing to watch

Last night we (ireckon) were part of #bnetwestival (The Brisbane Twestival), which was a great bunch of young (and some not so young) Volunteers pitching themselves together to get a result for someone else. What motivates people, already busy and challenged enough, to have 4 weeks to plan a public...

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When free turns to paid. Twitter for Brands (business).

Over the last couple of days the news is out of the box, that Twitter is considering charging brands (this is still to be adequately defined) for using twitter and possible related services. Those of us that have been tweeting and observing for a while have wondered what Twitter’s first...

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Politics at the Coalface

Today at February’s Queensland Leaders forum there was a lot of reference, understandably, to the Global Credit Crisis, Queensland’s mining industry and of course, with guest speaker Lawrence Springborg, how poorly Queensland Labor are handling matters. I had hoped, albeit naively, that from the LNP leader we might see less...

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Choosing the right tool for the job, gardens or web tech, it saves in the end.

My camping holiday is over again. I came back to my semi rural property overgrown and messy. My ride-on mower had gone to God; it was hot and didn’t look like I was in for much fun at all. Several options ran through my head: Can I force this old...

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Recruiting, with a little help from your friends!

One of the lessons I learned last year was that not paying attention to our culture when recruiting, was to the detriment of my business. (see point 3 of Riding across bumpy ground). Over my holiday this year, I have reflected on how I used to interview staff at an...

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Riding across bumpy ground.

It is New Years Eve down under, and no better time to reflect on the past year than now. It is a hot and muggy day, some might say this is how they feel 2008 has been. Hot under the financial blowtorch and feeling like you have been a little...

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