When politics needs influencing who you gonna call?

While the ultimate decision on who gets to govern Australia is still being made, the results are being measured on how digital / online activity had an impact on both Politicians and Voters. There are of course many ‘hustings’ online that relevant candidates had to consider, each with its own merits and bad points, each [...]

Are you listening, politicians? I didn’t think so!

There is a lot of talk about this election campaign and the fact it hasn’t been much of a ‘social election’, meaning the lack of Social Media involvement. Ever since the Barack Obama campaign team leapt whole heartedly into using social media and other forms of digital communications to promote issues, communicate and raise funds [...]

Welcome to the Lucky Country

Warning this post has an extreme overuse of bad clichés It has dawned on me that we have turned our back on our entire culture. The radios and TV channels are full of it, the newspapers covered in it. Apparently we are overrun with a plague of asylum seekers that threatens our very existence. Like [...]

How’s the iPad going?

4 weeks into my iPad ownership i felt it worth a quick review on how I am finding it. Firstly I am not a Mac fanboy. I do like my iPhone but am a long term PC user, and frankly have no need or reason to change that. Not sure if that makes me more [...]

Who do you love, Suncorp – your prospects or your customers?

A business website is most likely a multifaceted tool that should be helping you run your business, generate new business, and support your existing customers, plus a score of other possible processes or applications. Importantly though, when rebuilding, adjusting or looking to change your website you need to make sure you know which master you [...]

Do they really care?

Do they really care?
Do people actually care out there? Are we all so busy that pride, focus, detail don’t matter any more? I know i have better days than others at taking care of the important details but the more places I look the more I see less attention to detail not more. Is that what good –...
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we really do eat dog food now!

we really do eat dog food now!
This week has seen our ireckon team run further with my ‘eat your own dog food’ belief. we now own the domain! www.eatyourowndogfood.com.au which is now a fully fledged recruitment site for the ireckon web design culture. What i love about online is you can start a concept and in such a short space of...
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Why we eat our own dog food

Why we eat our own dog food
Strange phrase good meaning! Basically at ireckon it is a process we try to live by. We are an information services company, with a goal of utilising business information profitably using technology and keeping the internet simple. So it is pretty important we actually live by that rather than just sell it. What does it...
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