Heck. It’s late and I figure it’s giveaway time. So if a journalist or blogger or professional interviewer of any description wants a free blog site (quality professionally built one) including a domain name and hosting and email all you have to do is: Conduct a tweeterview using www.tweeterview.com First...
this-web-thing
It has to work. Not for you for your client.
07 Jul
Today I received an email, from a raving fan of my team. Basically my team do the work so that’s who our customers love really. He wasn’t always this way. Part way through this project, our first with him, a few road bumps occurred. But we dealt with them and...
You want feedback? I’ll give you feedback Zendesk!
26 Jun
Enough already. There is a time for a simple generic letter that you mass use, but in responding to a complaint it sure isn’t it. In business we all struggle to allow for scalability in our services but also retain the personal touch. This is never harder than in a...
Who do you love, Suncorp – your prospects or your customers?
13 May
A business website is most likely a multifaceted tool that should be helping you run your business, generate new business, and support your existing customers, plus a score of other possible processes or applications. Importantly though, when rebuilding, adjusting or looking to change your website you need to make sure...
SMX Sydney 2010 a little preview with Greg Boser
19 Apr
Last week I had the pleasure of running a live tweeterview with Greg Boser (@gregboser), about SMX Sydney, at which he will be presenting, and Search in general terms. Having finally met Greg in person at last year’s SMX event, it was a good prelude to hearing his thoughts again...
Don’t get your wires crossed in your social channels. #marketingflaw
17 Mar
Understand your customer. This is the beginning and end of marketing in my books. Ultimately any idea, product or service is useless without a market to tap into. The greatest idea in the world is useless without someone that needs it or wants it. A definition of marketing I like...
Getting movie tickets shouldn’t be such an event.
17 Feb
This post first started in early 2009, back when the Event Cinemas site was still found at the greaterunion.com.au domain. As evidenced across social media channels, many users were frustrated by an awkward and poorly serviced website provided by one of Australia’s leading entertainment providers. I wanted to summarise many...
Education is meant to be about learning
28 Jan
Today, the launch of the My School website occurred. It was heavily promoted, and given how controversial the scoring system and the way schools can be compared has been, it was always going to be a pretty obvious heavy first day of usage. It was very disappointing (albeit a little...
Cover you mean Printed, then that's a rule... 22 days ago