further to my previous post, the virgin blue velocity global game is now back up and...
when it all goes horribly wrong
10 Apr
What happens when the web goes horribly wrong. Well a classic example is a marketing campaign run by Virginblue Velocity Rewards. I received my points statement and a well hyped campaign to play an online game and go into win up to $70k in prizes. So of course what did...
Web 2.0 hype and a reality check for your web site
27 Feb
The current online buzz words we all hear are Web 2.0. There is a lot of mixed messaging about 2.0 and what does it really mean. I was reading a good article about the hype / push to 2.0 everything out around the market (Social Media and Web 2.0 –...
Search Engine Rankings – Long term results
25 Feb
We regularly get asked for some magic bullet or quick fix to get to the top of Search Engine results. For many sites we see there is a bit of a quick fix, just getting the basics done right, or near right (if you want to stay away from the...
Keeping fit with SEO and maintaining your rankings
23 Jan
OK so doing SEO won’t lose you any pounds but I really like this article and the association between maintaining your health and fitness and maintaining your SEO rankings. This issue comes up for us a lot when we explain why we provide ranking and update services as a monthly...
Ploy me – it’s a casual thing
11 Dec
Recently spoke with one of the founders of Ployme a newish site for managing casual work for people around Australia (for now). Very cool idea and very clever way of dealing with this space. I am sure there are a bunch of businesses in hospitality and other areas that will...
A Beacon that lights the way for Australian Youth
22 Nov
Today I was privileged enough to speak at the Beacon Foundation’s QLD State Conference. The Beacon Foundation http://www.beaconfoundation.net/ has a very simple strategy for youth in Australia. They work directly with schools to educate / help students get into further education but ultimately real jobs. Their NO Dole program is...
Do they really care?
14 Nov
Do people actually care out there? Are we all so busy that pride, focus, detail don’t matter any more? I know i have better days than others at taking care of the important details but the more places I look the more I see less attention to detail not more....
Cover you mean Printed, then that's a rule... 18 days ago