When politics needs influencing who you gonna call?

While the ultimate decision on who gets to govern Australia is still being made, the results are being measured on how digital / online activity had an impact on both Politicians and Voters. There are of course many ‘hustings’ online that relevant candidates had to consider, each with its own merits and bad points, each [...]

Are you listening, politicians? I didn’t think so!

There is a lot of talk about this election campaign and the fact it hasn’t been much of a ‘social election’, meaning the lack of Social Media involvement. Ever since the Barack Obama campaign team leapt whole heartedly into using social media and other forms of digital communications to promote issues, communicate and raise funds [...]

Welcome to the Lucky Country

Warning this post has an extreme overuse of bad clichés It has dawned on me that we have turned our back on our entire culture. The radios and TV channels are full of it, the newspapers covered in it. Apparently we are overrun with a plague of asylum seekers that threatens our very existence. Like [...]

How’s the iPad going?

4 weeks into my iPad ownership i felt it worth a quick review on how I am finding it. Firstly I am not a Mac fanboy. I do like my iPhone but am a long term PC user, and frankly have no need or reason to change that. Not sure if that makes me more [...]

Who do you love, Suncorp – your prospects or your customers?

A business website is most likely a multifaceted tool that should be helping you run your business, generate new business, and support your existing customers, plus a score of other possible processes or applications. Importantly though, when rebuilding, adjusting or looking to change your website you need to make sure you know which master you [...]

Search Engine Rankings – Long term results

Search Engine Rankings – Long term results

We regularly get asked for some magic bullet or quick fix to get to the top of Search Engine results. For many sites we see there is a bit of a quick fix, just getting the basics done right, or near right (if you want to stay away from the...
Posted in Business, ireckon on Feb 25 by darryl read more
Keeping fit with SEO and maintaining your rankings

Keeping fit with SEO and maintaining your rankings

OK so doing SEO won’t lose you any pounds but I really like this article and the association between maintaining your health and fitness and maintaining your SEO rankings. This issue comes up for us a lot when we explain why we provide ranking and update services as a monthly...
Posted in ireckon on Jan 23 by darryl read more
Ploy me – it’s a casual thing

Ploy me – it’s a casual thing

Recently spoke with one of the founders of Ployme a newish site for managing casual work for people around Australia (for now). Very cool idea and very clever way of dealing with this space. I am sure there are a bunch of businesses in hospitality and other areas that will...
Posted in Business, Misc. on Dec 11 by darryl read more
A Beacon that lights the way for Australian Youth

A Beacon that lights the way for Australian Youth

Today I was privileged enough to speak at the Beacon Foundation’s QLD State Conference. The Beacon Foundation http://www.beaconfoundation.net/ has a very simple strategy for youth in Australia. They work directly with schools to educate / help students get into further education but ultimately real jobs. Their NO Dole program is...
Posted in Business, Misc. on Nov 22 by darryl read more
Do they really care?

Do they really care?

Do people actually care out there? Are we all so busy that pride, focus, detail don’t matter any more? I know i have better days than others at taking care of the important details but the more places I look the more I see less attention to detail not more....
Posted in Eat your own dog food, Misc. on Nov 14 by darryl read more
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