One year ago, November 2008, saw a decent storm waltz through Brisbane. It absolutely devastated The Gap, and out where we live on the north side of Brisbane we copped a fair bit of it as well. Our acreage property had trees down and damage all over, none to our...
Setting Challenges and seeing the humour
This past weekend I helped out as land crew for Sean Smith (aka @fatpaddler), as he navigated the waters of the Hawkesbury River in NSW, to complete a mammoth 111km kayak challenge. The Hawkesbury Canoe Classic is a charitable event which has both a competitive and less so stream to...
The perfect gift for a man – Book Available
A group of Australian men have banded together to create a book about some of the tough issues facing the average Aussie bloke. The book, The Perfect Gift for a Man – 30 Stories about Reinventing Manhood aims to get men talking about their feelings in a bid to help...
5 Social Media Tips from Folbot, they get it!
Last night I Tweeterviewed David AvRutick, President of Folbot Inc. Folbot make foldable (and consequently portable) Kayaks. I chose to talk with David because of several posts I read about them and also a colleague in Sydney Sean Smith (aka @fatpaddler) who recently purchased one, and used it to do...
A dummies guide to understanding Tweet utility
Of course with all the hype/ marketing / spam and invariable boorish behaviour that will become part of the micro blogging scene, there is still great value and practicality in using Twitter. No matter what crafted ‘simple’ media skits, like Letterman, or Rove (boring Aussie TV) say, there is a...
Marketing isn’t advertising – spend your $5k wisely
Yesterday a number of people tweeted out an article by Tony Eades on Anthill Online. It was titled “How to spend a Marketing Budget of $5000”. I read it and to be honest the song lyrics “let’s do the time warp again” seemed to echo around my head. It annoyed...
Yellow Pages – What are you used for?
Last weekend I questioned people on Twitter about what they used their Yellow Pages for. Why? Well I have seen numerous TVC’s recently promoting how grand the Yellow Pages are, you know the end of buying season ads that run, validating the cost of advertising. The adverts reinforce for me...
Some thoughts for my boys – Man week
What I want my sons to know about growing up as a man. I am a little late to the punch on this one given #Manweek was last week but this post has been in draft since then and has been eating away at me. I first read Mark Pollard’s...




Cover you mean Printed, then that's a rule... 18 days ago